Brand Development

When a decentralized cooperative network is seeking brand alignment, is there a better time to drive adoption than during the organization’s centennial year? Quite simply, no. I directed a complete corporate brand standards update, including the introduction of guidelines on the centennial brand in addition to multiple program brands.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s